AI IN PHARMA: The Role of Artificial Intelligence in the Pharmaceutical Industry

Blogs > AI IN PHARMA: The Role of Artificial Intelligence in the Pharmaceutical Industry

“Wherever the art of medicine is loved, there is also a love for humanity,” says Hippocrates.

From diagnosis and testing to prescription and treatment, the pharma industry works around the clock in order to ensure optimal health and well-being. Having said that, the various processes involved in pharmaceutical interventions are cumbersome and can be simplified. Enter AI.

Today, from chat-bots to self-driving cars, the world is approaching an AI renaissance of sorts. In such a scenario, can such an integral domain as pharma stay far behind? We are back with a blog, and this time, let’s consider the role of AI in pharma:

1. SAY GOODBYE TO ELABORATE TESTING LABS!

Testing and diagnosis forms a crucial part of the intervention process. This is because it provides the doctor and the patient with a definite direction in treatment and cure. The usual testing and diagnosis process consists of examining, in a laboratory, the collected samples of the patient, and detecting any abnormalities or irregular patterns in the same.

But with the advent of Artificial Intelligence, it is now possible to use a compressed version of lab testing, with the help of easy-to-use diagnostic kits. In fact, a report published by AIMEDIS suggests that in April 2018, the United States Food and Drug Administration approved to commercialize the first AI machine to detect diabetes retinopathy, a major eye disease.

2. ‘CLOUD NINE’ AIN’T FAR AWAY!

Need personalized medical treatment and solutions? AI has the perfect solution. AI now consists of a cloud-system called IBM Watson that can store large amounts of patient data. Then, with the help of this information, IBM Watson can come up with tailor-made solutions for each patient based on individual symptoms and requirements. Heard of “an apple a day keeps the doctor away”? How about we replace ‘apple’ with ‘AI’?

3. AND NOW, DR. ROBOT WILL PERFORM YOUR SURGERY…

Unless programmed in a faulty manner, robots cannot falter in their deeds. What if a perfectly designed robot performs surgery on a patient? While doctors are no less than demigods to us, they are just as human as any of us, and they deserve their own breaks and rest.

With AI and unbelievable advancement in robotic technology, robots can now be programmed to perform assisted surgery, which not only ensures absolute precision and better control of surgical instruments, but also provides surgeons with intermittent breaks during the course of the surgery. Moreover, with the help of Verb Surgical, a Johnson and Johnson initiative in collaboration with Google, it is now possible for surgeons to manage, with remarkable efficiency, all the stages of surgery. These include pre-surgery planning and preparation and post-surgery analysis and care.

4. CANCER IS CURABLE. AND AI’S CONTRIBUTION TO CANCER TREATMENT IS DURABLE!

AI is now being widely used in the various processes of cancer treatment, including diagnosis, treatment and radiation. The faculty of medicine at the Toronto University has come up with a unique software that utilizes the data obtained through radiation therapy. It uses this data to come up with customized treatment plans for the patients. IBM Watson is also being used in order to develop cancer treatment plans. Clinicians are still majorly involved in the entire radiation process. But AI might soon reduce the segmentation process duration from 4-5 hours to around an hour.

In addition, Genetech, a member of the Roche group (which is a research-based healthcare giant), in collaboration with GNS healthcare, has come up with a machine learning technology dedicated to cancer treatment. This software processes large amounts of data on cancer patients and converts these to computer models. These can be used to come up with new cancer interventions.

The sub-fields of pharmacy and medicine listed above are just the tips of the iceberg. AI is predicted to bring about huge changes in various stages and phases of cancer diagnosis, treatment and cure. While AI and robotics can provide personalized solutions and bring about efficiency in the process, any journey of medical intervention requires emotions and empathy. And that’s precisely why one cannot do away with humans in a profession as sensitive as medicine and pharmacy. Perhaps, if we attain the right balance between AI sensibility and human sensitivity, it is possible to achieve new heights in healthcare.

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